Home: Phoenix, AZ. Age: Old enough to know better. Profession: Financial services marketing and brand leadership. Title: VP, Corporate Brand Marketing. Pronouns: She/Her/Hers. Significant other: My husband, Rick. Alma mater: Northern Arizona University.
Current project: Reimagining a historically B2B brand into one that’s more consumer-facing. Recent recognition: A team effort – receiving a Telly award for a recent content program providing multimedia resources to help businesses fuel growth through the diversity of their workforces, customers and suppliers. Latest contribution to others: Meeting with U.S. veterans and business owners to share best practices on integrating social media into their marketing activities. Hobbies: Cooking, listening to podcasts and walking through the foothills of South Mountain. Last book read: Extreme You: Step Up. Stand Out. Kick Ass. Repeat, by Sarah Robb O’Hagan.
Personality profile: ENFJ (Extrovert, Intuitive, Feeling, Judging). Moral compass: Is it kind? Is it honest? Will it help the outcome? If it’s two out of three, find a way to make the third happen. How do you define an ideal business relationship? Collaborative, transparent, trustworthy. What is your greatest joy? My family. What is your favorite place (or way) to spend money? Travel. What is your go-to workout? Running. What ingredient is essential to your perfect vacation? Beach, waves and someone to laugh with until your belly hurts.
What was your first paying job? Movie theater attendant. What was your favorite college course? Principles of Communication. What’s prominently featured on your home or office wall? Framed artwork by my children. What’s the best advice you received growing up? Whatever you do, do it to the best of your ability. What’s the best advice you received in your career? Don’t not do something because you don’t have all the answers or are afraid to fail. What modern technology innovation do you most appreciate? Text and Chat. What personal circumstance has had the greatest influence on your life? Becoming a mother to twins.
What is your big idea? There is rarely a hard “no” to an idea. If you think it through enough, you’ll likely find a way to “yes, if/and/when”. What change would you like to see in the world? Greater willingness to listen to other points of view. True success comes from diversity of thought and experiences. What mega-trend most excites you? The embracing of remote work. It’s opened opportunities for so many to grow their careers by finding roles that align with their talent, not their geographic location. What mega-trend most concerns you? Taking opinions as fact.
What title would you choose for the movie about your life? Diary of a Recovering Perfectionist. Who would you like to spend an evening with, in heaven? My dad. I would love to have one more conversation and at least one more bear hug. As a kid, what did you first want to be when you grew up? A lawyer. After your loved ones, what object would you first save from your burning home? My dad’s Vibroplex ham radio. What advice would you give your younger self? Take it easy, kid, you’ve got this. What period in your life would you do differently, if you could? My twenties. I’d seek more travel and adventures.
Favorite quote: “A clever mind is not a heart. Knowledge doesn’t really care; wisdom does” (Benjamin Hoff, Tao of Pooh). Desired epitaph: She gave it all, folks.